• “I wanted to tell you the good news: I made it to the merit pool! It’s the first interview I’ve done in years, so this has really boosted my confidence. Thank you for helping me put things in motion!”

    Marie-Pauline, NSW

  • "Thanks so much, Jacqui! Really appreciated your time and the additional advice and insights you gave me on my cover letter and CV."

    Manasi, NSW

  • “I've always wanted to do my own thing, but didn't realise I was completely blocking myself. I have so much more clarity, direction and confidence in my path.”

    Lauren, NSW

Career Services

  • Career Counselling & Coaching

    Tailored 1:1 support for professionals seeking clarity on their next career steps or navigating a career transition.

  • Career Workshops & Courses

    Small-group workshops and flexible online courses building essential career management skills for a fulfilling work life.

  • Career Guidance for Students

    Helping high schoolers find their career direction with a comprehensive Morrisby Profile assessment and 1:1 consultation.

Meet Jacqui

Jacqui Ooi is a qualified career practitioner, specialising in career transitions and finding ‘best fit’ careers. Trained in career development and career counselling, she runs workshops, online courses and 1:1 sessions to help people confidently navigate their careers and create work lives they truly love.

A career changer herself, Jacqui started out as a journalist and editor at Australia’s top magazine publishers, before making the leap to the not-for-profit sector to use her media skills for good. In her 40s, she stepped away from office life to work for herself and built a successful business as a consultant and career practitioner.

Today, Jacqui is a Professional Member of the Career Development Association Australia and a Morrisby-certified practitioner. As the founder of What She Did Next and creator of the Career Change Kickstarter program, she is also a passionate speaker and writer on the topic of career change and the proven strategies to craft a fulfilling career.